Saturday, February 5, 2011

Are We Just Talking to Ourselves?

I've been in the SEO business for about a year now. It occurred to me the other day as I was thinking about work in general if we're just talking to ourselves on the internet or is anyone reading what we put out there. What I mean by that is there's a lot of blogs and articles written about the best way to do SEO and how to design a killer website. But who's reading these articles? Is it the people who want to learn how to do this or is it those of us involved in the business? Are regular people being schooled or are we just making so much noise?
Image by Renoir Gallery

I'd like to believe that people who want to learn are reading all of this information we're churning out. Take this blog for instance. I have no idea if anyone reads it or not. I have yet to build a following, but I'm doing everything I can to get it noticed. I know of blogs with hundreds of followers and many many comments for each post. What makes them different from blogs that sit there and gather dust?

Consistent posting. This is what separates the people who are serious and those that just do it for the heck of it. You have to be passionate and post at least three times a week, if not every day. It does matter what you write about, but what is most important is to have a real fire lit under you about what you're writing about. Your content has to be well written and original. We've covered all of that in previous posts but it's worth saying again. Content is king and frequent posting is the ticket to developing a following.

So are we talking just to ourselves or not? Well your website statistics will tell you along with any comments you get. Don't give up and keep writing, keep posting and stay with it. If you write, they will come.

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